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Two pharmaceutical companies now own nearly 100 percent of the GLP-1 citations inside ChatGPT, Claude, and Perplexity. Six pharma brands take roughly 58 percent of the entire $150 billion weight loss and metabolic health category.

The PR industry has spent the last two years arguing about generative AI, podcast strategy, and whether the press release is finally dead. While we were arguing,

The hospital CIO who is going to write your company a seven-figure check this year is not waiting for your pitch deck. She is on LinkedIn, right